Porsche Centre Knokke Premium Event
Launch Porsche 911 - The Lab - Evenementenbureau Knokke
High tech. That was the key message of the New 911. So we created a duality. People entered in a dusty back street. Full of garbage bags, dark lighting, smoke and an impressive graffiti artwork created by Jean-Luc Moerman. In the middle of that artwork wall, there was a garage. This one opened for the reveal. And inside the garage, there was a high tech, clear white labo. With laborants serving premium cocktails and futuristic dishes. The speech was not in person, but via videomapping with our client tattood digitally by Jean-Luc Moerman. The 300 attendees were blown away by this amazing concept.